Google Maps no longer appears automatically in search results for users in the European Union (EU) and European Economic Area (EEA), a change driven by the new Digital Markets Act (DMA). Enacted in March 2024, the DMA aims to reduce the dominance of tech giants like Google, Apple, and Meta by limiting how their services interact with each other, fostering fair competition in the digital market.
Previously, searching for a location on Google would immediately display a clickable map, taking users directly to Google Maps. However, under the DMA regulations, this seamless integration is no longer permitted. While a small map still appears in the search results, users must now either visit the Google Maps website or click “Directions” to use the service. Additionally, the “Maps” shortcut that once appeared below the search bar has been removed on desktop and tablet devices.
The DMA’s goal is to prevent large tech companies from promoting their own services at the expense of competitors. By curbing their “gatekeeping” powers, the legislation hopes to create opportunities for smaller businesses and provide consumers with more choices. For example, when searching for local restaurants or attractions, users may now see results from alternative platforms like Yelp instead of being directed solely to Google Maps.
Google has acknowledged these changes, explaining that they are part of broader efforts to comply with the DMA. Similar adjustments are occurring across other tech platforms in the EU, such as separating Facebook and Messenger accounts or allowing Apple users to download apps outside the App Store.
Although these changes currently apply only in the EU and EEA, other countries like Japan, South Korea, and the UK are considering similar regulations, signaling a global push to rein in the influence of tech giants and enhance digital competition.
The map is now only expandable, and clicking on it will no longer redirect you to another page:
Google has removed the “Maps” link from the search bar entirely:
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